Highest CPC Keywords and Best Adsense
Highest CPC Keywords and Best Adsense
Making money online can be quite hard, especially if you are looking to monetize your blog solely via ads.
To be a successful Adsense publisher you need a lot of traffic but you also need that traffic to engage with the ads that are being displayed on your site.
The adsense CPC that you get paid will depend on the topics that you write about.
In the world of blogging, you can either write articles that will compete for clicks that will pay a few cents or be strategic and write content that will pay the big bucks.
If you are serious about making money online with Adsense and building a successful business, I suggest you target these top paying keywords and industries.
Top paying Adsense keyword industries
Types of ads that pay the most
Exact long-tail keywords that have insane CPCs
4 Bonuses to make even more money with Adsense
Here are the top 10 highest paid Adsense keywords for 2018 and 2019 (by industry/niche):
Insurance $57 CPC
Gas/Electricity $54 CPC
Mortgage $47 CPC
Attorney $47 CPC
Loans $44 CPC
Lawyer $42 CPC
Donate $42 CPC
Conference Call $42 CPC
Degree $40 CPC
Credit $38 CPC
↓ keep reading to find the exact keyword phrases that you should target ↓
Which exact keywords pay the most CPC on Adsense?
If you are looking for exact top paying keywords such as mesothelioma which pays $1000+ per click, you can check out the list compiled of 1M+ adsense keywords by GrepWords here. For instance, they reported the ultimate top paying keyword “mesothelioma survival rates” at $1006.56 per click.
Keyword Volume KD CPC (USD) Competition Results
compensation mesothelioma 10 64.96 568.67 0.91 594,000
mesothelioma attorney houston 30 55.72 545.84 0.74 109,000
mesothelioma attorney california 10 55.3 390.08 0.86 223,000
mesothelioma compensation 110 64 326.85 0.84 596,000
pleural mesothelioma stages 90 71.76 318.44 0.93 148,000
mesothelioma lawyer directory 20 63.42 290.34 0.86 212,000
mesothelioma lawsuit settlements 110 61.8 276.44 0.85 139,000
statute of limitations on mesothelioma claims 90 53.98 274.07 0.82 64,000
lawyers for mesothelioma 40 58.43 265.92 0.86 537,000
mesothelioma settlement fund 40 59.3 257.12 0.82 262,000
Being a lawyer must be nice. You get to dress in a suit (which I love) and you also get to afford to spend exorbitant amounts of money for website traffic. Not too shabby.
Keyword Volume KD CPC (USD) Com. Results
can you sue a doctor for wrong diagnosis 40 70.83 250.96 0 697,000
doctorate in security 70 74.61 189.19 1 25,000,000
doctor after car accident 40 60.59 136.95 1 29,200,000
doctors car insurance 10 66.17 128.46 1 3,100,000
car accident doctor atlanta 70 43.8 122.42 1 762,000
rehab doctors 210 59.77 118.49 0 22,900,000
business doctoral programs online 30 73.19 118.19 1 1,810,000
best doctoral programs in education 30 77.26 114.31 1 11,000,000
top online doctoral programs in business 10 71.32 112.46 1 995,000
educational leadership doctoral programs online 20 81.12 108.97 1 734,000
Best Attorney Adsense Keywords
I thought attorneys and lawyers were the same. Guess I was wrong.
Here are some other keywords pertaining to attorneys:
Keyword Volume KD CPC (USD) Competition Results
personal injury attorney cape coral fl 70 44.08 573.71 0.79 302,000
accident attorney rancho cucamonga 90 46.05 548.48 1 71,000
mesothelioma attorney houston 30 55.72 545.84 0.74 109,000
truck accident attorney san antonio 50 47.2 432.95 0.85 703,000
motorcycle accident attorney orange county 30 52.34 404.05 0.83 2,180,000
auto accident attorney colorado springs 70 51.94 396.78 0.66 280,000
accident attorney riverside ca 30 43.12 390.88 0.51 331,000
mesothelioma attorney california 10 55.3 390.08 0.86 223,000
phoenix accident attorneys 20 54.24 358.08 0.71 1,500,000
louisville accident attorney 20 46.44 345.62 0.63 674,000
Bitcoin CPC Adsense KWs
I threw this one in because the crypto space is just so hot right now. These keywords are not the highest paying on my article roundup but I expect their cost per click to rise in the coming years.
Aside: I personally just love blockchain and cryptocurrencies. Actually, I love it so much that with my company Flux Ventures we launched an entire division just to buy and sell bitcoin and alt-coins.
Keyword Volume KD CPC (USD) Competition Results
bitcoin merchant account 20 56.02 64.32 0.87 217,000
bitcoin merchant services 30 62.35 33.24 0.87 336,000
bitcoin mining cloud computing 10 66.05 32.65 0.73 604,000
buy bitcoin australia 30 52.36 21.47 0.32 783,000
buy stocks with bitcoin 50 83.4 21.08 0.46 6,010,000
software mining bitcoin 10 65.75 18.19 0.62 936,000
bitcoin mining gpu 70 71.59 18.19 0.36 696,000
buy stock with bitcoin 30 81.94 17.59 0.48 64,000,000
bitcoin stock chart 210 73.86 16.24 0.09 –
how to invest in bitcoin stock 50 77.64 16.16 0.71 1,060,000
Top Paying Insurance Related Adsense Keywords
The insurance companies surely make a killing from those outrageous premiums they charge us. Otherwise how could they afford all those TV commercials and these crazy spend on Adwords? If you are in the insurance blogging space, kudos to you. You’ve picked a winner.
Keyword Volume KD CPC (USD) Competition Results
compare car insurance 70 78.04 469.12 1 5,720,000
auto insurance troy mi 10 66.48 420.29 0.84 1,080,000
car insurance comparison quote 10 77.7 342.54 0.88 2,400,000
cars with cheapest insurance rates 40 85 316.47 0.89 3,200,000
best learner driver insurance 10 67.65 300.26 0.77 830,000
insurance quotes young drivers 10 76.73 299.63 0.94 6,490,000
automobile club inter-insurance 20 84.42 299.49 0.81 783,000
car insurance personal injury 10 82 298.54 0.95 2,210,000
auto insurance conroe tx 40 69 298.08 0.82 443,000
auto insurance philadelphia pa 170 63.03 293.14 0.48 1,330,000
Making money online can be quite hard, especially if you are looking to monetize your blog solely via ads.
To be a successful Adsense publisher you need a lot of traffic but you also need that traffic to engage with the ads that are being displayed on your site.
The adsense CPC that you get paid will depend on the topics that you write about.
In the world of blogging, you can either write articles that will compete for clicks that will pay a few cents or be strategic and write content that will pay the big bucks.
If you are serious about making money online with Adsense and building a successful business, I suggest you target these top paying keywords and industries.
Top paying Adsense keyword industries
Types of ads that pay the most
Exact long-tail keywords that have insane CPCs
4 Bonuses to make even more money with Adsense
Here are the top 10 highest paid Adsense keywords for 2018 and 2019 (by industry/niche):
Insurance $57 CPC
Gas/Electricity $54 CPC
Mortgage $47 CPC
Attorney $47 CPC
Loans $44 CPC
Lawyer $42 CPC
Donate $42 CPC
Conference Call $42 CPC
Degree $40 CPC
Credit $38 CPC
↓ keep reading to find the exact keyword phrases that you should target ↓
Why do these Adsense keywords pay so much?
Because the companies behind the ads have a high customer value and can afford to spend a few hundred bucks to acquire a customer. It all boils down to their business economics.
So, how can you profit from this data and rake in thousands of dollars each month?
Let’s run through a hypothetical example.
You notice that insurance related blogs will carry a high CPC.
You then research a few keywords and find that “car insurance companies” pays decently well.
You get to writing the best article you can on car insurance companies
With an amazing on-page SEO, you are able to get your blog post high on google rankings,
You get a good amount of high quality organic traffic to your site, and then monetize into more Adsense revenue.
Which Adsense ads pay the most?
In addition to picking the best niche for adsense, you also have options as to which ad type to show. The options are: 1) text & display 2) matched content 3) in-feed and 4) in-article.
In my own experiments, I’ve found higher click through rates with native in-article ads. Those ads perform the best on any of my sites.
The in-article ads will naturally blend with your content and display midway through your blog post. I like these types of ads because they are contextual and usually receive a good amount of clicks.
Sidebar ads are not as good since we are already trained to tune them out.
Pro tip: Use Auto Ads by Google
Adsense Auto Ads take advantage of machine learning and place themselves automatically on your site where Google thinks they will perform well.
Google has been testing the Auto Ads feature as a beta since September of 2017 and recently (early March) released this feature to everyone.
Since Google has millions (if not billions) of sites to test, they will most likely be better than you or me when figuring out the right type and placement of the ads.
The only downside of this is that you won’t have much control of how many ads are shown or where they are placed, which if you are picky, might annoy you.
To set up Auto ads on your site, follow these steps:
Sign in to your AdSense account.
In the left navigation panel, click My ads.
Click Auto ads.
On the “Choose your global settings” page, use the controls to select the ad formats that you’d like to show.
Leave Automatically get new formats selected if you want AdSense to automatically add new ad formats to your global settings as they become available.
Click Save.
On the “Place code on your page” page, click Copy code.
Paste the ad code between the <head> and </head> tags of each page where you want to show Auto ads. If you’re not sure how to do this, see Google’s Code implementation guide.
Bonus Keyword Industries/Niches
Here are other high paying keywords that you can target in your blog posts
Treatment $37 CPC
Software $35 CPC
Classes $35 CPC
Recovery $34 CPC
Trading $33 CPC
Rehab $33 CPC
Hosting $31 CPC
Transfer $29 CPC
Cord Blood $27 CPC
Claim $25 CPC
↓ Don’t forget about the bonuses at the end where I show you how to find the best kws ↓
Because the companies behind the ads have a high customer value and can afford to spend a few hundred bucks to acquire a customer. It all boils down to their business economics.
So, how can you profit from this data and rake in thousands of dollars each month?
Let’s run through a hypothetical example.
You notice that insurance related blogs will carry a high CPC.
You then research a few keywords and find that “car insurance companies” pays decently well.
You get to writing the best article you can on car insurance companies
With an amazing on-page SEO, you are able to get your blog post high on google rankings,
You get a good amount of high quality organic traffic to your site, and then monetize into more Adsense revenue.
Which Adsense ads pay the most?
In addition to picking the best niche for adsense, you also have options as to which ad type to show. The options are: 1) text & display 2) matched content 3) in-feed and 4) in-article.
In my own experiments, I’ve found higher click through rates with native in-article ads. Those ads perform the best on any of my sites.
The in-article ads will naturally blend with your content and display midway through your blog post. I like these types of ads because they are contextual and usually receive a good amount of clicks.
Sidebar ads are not as good since we are already trained to tune them out.
Pro tip: Use Auto Ads by Google
Adsense Auto Ads take advantage of machine learning and place themselves automatically on your site where Google thinks they will perform well.
Google has been testing the Auto Ads feature as a beta since September of 2017 and recently (early March) released this feature to everyone.
Since Google has millions (if not billions) of sites to test, they will most likely be better than you or me when figuring out the right type and placement of the ads.
The only downside of this is that you won’t have much control of how many ads are shown or where they are placed, which if you are picky, might annoy you.
To set up Auto ads on your site, follow these steps:
Sign in to your AdSense account.
In the left navigation panel, click My ads.
Click Auto ads.
On the “Choose your global settings” page, use the controls to select the ad formats that you’d like to show.
Leave Automatically get new formats selected if you want AdSense to automatically add new ad formats to your global settings as they become available.
Click Save.
On the “Place code on your page” page, click Copy code.
Paste the ad code between the <head> and </head> tags of each page where you want to show Auto ads. If you’re not sure how to do this, see Google’s Code implementation guide.
Bonus Keyword Industries/Niches
Here are other high paying keywords that you can target in your blog posts
Treatment $37 CPC
Software $35 CPC
Classes $35 CPC
Recovery $34 CPC
Trading $33 CPC
Rehab $33 CPC
Hosting $31 CPC
Transfer $29 CPC
Cord Blood $27 CPC
Claim $25 CPC
↓ Don’t forget about the bonuses at the end where I show you how to find the best kws ↓
Which exact keywords pay the most CPC on Adsense?
If you are looking for exact top paying keywords such as mesothelioma which pays $1000+ per click, you can check out the list compiled of 1M+ adsense keywords by GrepWords here. For instance, they reported the ultimate top paying keyword “mesothelioma survival rates” at $1006.56 per click.
Here are a few of my favorite top paid keywords per industry found through SEMRush (data for 2017 and 2018):
Mesothelioma Keywords sorted by CPC
Mesothelioma is a type of cancer that lines the lungs, stomach, heart, and other organs, and unfortunately can’t be cured. Nevertheless, treatment can help reduce the pain. People that contracted mesothelioma did so at their jobs so that is why you see searches like “mesothelioma attorneys”, “mesothelioma law firms” and “mesothelioma compensation”.
This is a very competitive keyword set so unless you can outrank WebMD and MayoClinic, I suggest you look for other industries.
Mesothelioma Keywords sorted by CPC
Mesothelioma is a type of cancer that lines the lungs, stomach, heart, and other organs, and unfortunately can’t be cured. Nevertheless, treatment can help reduce the pain. People that contracted mesothelioma did so at their jobs so that is why you see searches like “mesothelioma attorneys”, “mesothelioma law firms” and “mesothelioma compensation”.
This is a very competitive keyword set so unless you can outrank WebMD and MayoClinic, I suggest you look for other industries.
Keyword Volume KD CPC (USD) Competition Results
compensation mesothelioma 10 64.96 568.67 0.91 594,000
mesothelioma attorney houston 30 55.72 545.84 0.74 109,000
mesothelioma attorney california 10 55.3 390.08 0.86 223,000
mesothelioma compensation 110 64 326.85 0.84 596,000
pleural mesothelioma stages 90 71.76 318.44 0.93 148,000
mesothelioma lawyer directory 20 63.42 290.34 0.86 212,000
mesothelioma lawsuit settlements 110 61.8 276.44 0.85 139,000
statute of limitations on mesothelioma claims 90 53.98 274.07 0.82 64,000
lawyers for mesothelioma 40 58.43 265.92 0.86 537,000
mesothelioma settlement fund 40 59.3 257.12 0.82 262,000
Being a lawyer must be nice. You get to dress in a suit (which I love) and you also get to afford to spend exorbitant amounts of money for website traffic. Not too shabby.
Keyword Volume KD CPC (USD) Competition Results
car accident lawyer moreno valley 90 52.02 584.44 1 112,000
ft lauderdale car accident lawyer 10 48.18 566.17 1 267,000
auto accident lawyers in chicago 90 59.03 542.95 1 2,280,000
car accident lawyer ny 30 53.89 508.62 1 1,320,000
car accident lawyer in phoenix 20 55.27 504.53 0 1,070,000
california motorcycle accident lawyer 30 47.51 475.78 1 5,410,000
car accident lawyer augusta 90 44.3 463.71 1 416,000
car accident lawyer in fort lauderdale 50 47.13 462.97 1 1,110,000
personal injury lawyer ft lauderdale 10 43.06 429.36 1 860,000
dallas truck accident lawyer 90 49.67 426 1 721,000
Doctors keywords CPC Adsense
In this list you will find a mix of people looking for Physicians and people looking for a PhD program.
ft lauderdale car accident lawyer 10 48.18 566.17 1 267,000
auto accident lawyers in chicago 90 59.03 542.95 1 2,280,000
car accident lawyer ny 30 53.89 508.62 1 1,320,000
car accident lawyer in phoenix 20 55.27 504.53 0 1,070,000
california motorcycle accident lawyer 30 47.51 475.78 1 5,410,000
car accident lawyer augusta 90 44.3 463.71 1 416,000
car accident lawyer in fort lauderdale 50 47.13 462.97 1 1,110,000
personal injury lawyer ft lauderdale 10 43.06 429.36 1 860,000
dallas truck accident lawyer 90 49.67 426 1 721,000
Doctors keywords CPC Adsense
In this list you will find a mix of people looking for Physicians and people looking for a PhD program.
Keyword Volume KD CPC (USD) Com. Results
can you sue a doctor for wrong diagnosis 40 70.83 250.96 0 697,000
doctorate in security 70 74.61 189.19 1 25,000,000
doctor after car accident 40 60.59 136.95 1 29,200,000
doctors car insurance 10 66.17 128.46 1 3,100,000
car accident doctor atlanta 70 43.8 122.42 1 762,000
rehab doctors 210 59.77 118.49 0 22,900,000
business doctoral programs online 30 73.19 118.19 1 1,810,000
best doctoral programs in education 30 77.26 114.31 1 11,000,000
top online doctoral programs in business 10 71.32 112.46 1 995,000
educational leadership doctoral programs online 20 81.12 108.97 1 734,000
Best Attorney Adsense Keywords
I thought attorneys and lawyers were the same. Guess I was wrong.
Here are some other keywords pertaining to attorneys:
Keyword Volume KD CPC (USD) Competition Results
personal injury attorney cape coral fl 70 44.08 573.71 0.79 302,000
accident attorney rancho cucamonga 90 46.05 548.48 1 71,000
mesothelioma attorney houston 30 55.72 545.84 0.74 109,000
truck accident attorney san antonio 50 47.2 432.95 0.85 703,000
motorcycle accident attorney orange county 30 52.34 404.05 0.83 2,180,000
auto accident attorney colorado springs 70 51.94 396.78 0.66 280,000
accident attorney riverside ca 30 43.12 390.88 0.51 331,000
mesothelioma attorney california 10 55.3 390.08 0.86 223,000
phoenix accident attorneys 20 54.24 358.08 0.71 1,500,000
louisville accident attorney 20 46.44 345.62 0.63 674,000
Bitcoin CPC Adsense KWs
I threw this one in because the crypto space is just so hot right now. These keywords are not the highest paying on my article roundup but I expect their cost per click to rise in the coming years.
Aside: I personally just love blockchain and cryptocurrencies. Actually, I love it so much that with my company Flux Ventures we launched an entire division just to buy and sell bitcoin and alt-coins.
Keyword Volume KD CPC (USD) Competition Results
bitcoin merchant account 20 56.02 64.32 0.87 217,000
bitcoin merchant services 30 62.35 33.24 0.87 336,000
bitcoin mining cloud computing 10 66.05 32.65 0.73 604,000
buy bitcoin australia 30 52.36 21.47 0.32 783,000
buy stocks with bitcoin 50 83.4 21.08 0.46 6,010,000
software mining bitcoin 10 65.75 18.19 0.62 936,000
bitcoin mining gpu 70 71.59 18.19 0.36 696,000
buy stock with bitcoin 30 81.94 17.59 0.48 64,000,000
bitcoin stock chart 210 73.86 16.24 0.09 –
how to invest in bitcoin stock 50 77.64 16.16 0.71 1,060,000
Top Paying Insurance Related Adsense Keywords
The insurance companies surely make a killing from those outrageous premiums they charge us. Otherwise how could they afford all those TV commercials and these crazy spend on Adwords? If you are in the insurance blogging space, kudos to you. You’ve picked a winner.
Keyword Volume KD CPC (USD) Competition Results
compare car insurance 70 78.04 469.12 1 5,720,000
auto insurance troy mi 10 66.48 420.29 0.84 1,080,000
car insurance comparison quote 10 77.7 342.54 0.88 2,400,000
cars with cheapest insurance rates 40 85 316.47 0.89 3,200,000
best learner driver insurance 10 67.65 300.26 0.77 830,000
insurance quotes young drivers 10 76.73 299.63 0.94 6,490,000
automobile club inter-insurance 20 84.42 299.49 0.81 783,000
car insurance personal injury 10 82 298.54 0.95 2,210,000
auto insurance conroe tx 40 69 298.08 0.82 443,000
auto insurance philadelphia pa 170 63.03 293.14 0.48 1,330,000
Bonus #3: Steal your competitor’s lunch (aka. find which keywords are driving the most revenue to them)
What if you could view which keywords gets your competition the most clicks and revenue?
I’ll show you how I do it.
The process is very simple and uses SEMRush.
All you have to do is:
Find any authority site in your niche. (For the sake of example in online marketing, I will use my own site)
Type that site on the search bar in SEMRush
Scroll to “Top Organic Keywords” and click on “See Full Report”
On that report, sort by CPC.
Voilá, you have a list of potential keywords that you can now use.
Rinse and repeat with other sites that you admire.
Once you do this process with 3-5 sites, you will have a good set of keywords that you can target. (By the way, you can hire someone on Fiverr to write average articles for you so you don’t have to actually spend time doing it.)
What if you could view which keywords gets your competition the most clicks and revenue?
I’ll show you how I do it.
The process is very simple and uses SEMRush.
All you have to do is:
Find any authority site in your niche. (For the sake of example in online marketing, I will use my own site)
Type that site on the search bar in SEMRush
Scroll to “Top Organic Keywords” and click on “See Full Report”
On that report, sort by CPC.
Voilá, you have a list of potential keywords that you can now use.
Rinse and repeat with other sites that you admire.
Once you do this process with 3-5 sites, you will have a good set of keywords that you can target. (By the way, you can hire someone on Fiverr to write average articles for you so you don’t have to actually spend time doing it.)
Nathan J. Dineen Attorney At Law
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